By the end of 2012 Peugeot 301 performs a new, independent model that was developed specifically to allow new customers to conquer international markets. World premiere of the vehicle at the Paris Motor Show in September.
As of November, then firstly the 301 sold in Turkey. In addition, the four-door notchback sedan in select markets in Europe and Eastern Europe, South America, Africa, the Gulf countries and other emerging countries will be offered. Simultaneously with the 301 Peugeot renewed its naming around the zero in the middle. As part of its internationalization strategy, the company uses for its conquering new market models, the final number "1". The naming of models with the "8" at the end of the future also remains in the next generation of the current series. The first number assigned to the vehicle its segment and remain independent from the market, get.
1929 Peugeot 201, the tradition began with the numbers with three digits and the zero in the middle. The 201 was the two hundred and first Project of the brand. This nomenclature has evolved in the late '90s, when two letters were added to distinguish between the body forms (CC and SW). In 2005 it was finally added to the double zero in the middle, the models with Van-architecture - like the 3008 or 5008 - means.
Source: Peugeot, Auto-Medienportal