BMW i3 - Or ... € 27,990 with the famous super bonus deducted green!
Ian Robertson, head of marketing and sales of BMW said: "The BMW i3 heralds the dawn of a new era for individual mobility and the BMW Group. True to a real BMW, the BMW i3 has a strong emotional appeal, outstanding product substance and guarantee driving pleasure. With this advanced vehicle and with an attractive price (€ 34,990), we will provide our customers with a very attractive offer. The BMW i3 a new era, both for individual mobility for the BMW Group. Genuine BMW, the BMW i3 has a strong personality, it offers a revolutionary architecture and provides an intense driving pleasure. With advanced technology and offered at an attractive price, the BMW i3 is an irresistible offer premium electro-mobility. "
If buying an EV nearly € 28,000 (bonus deducted) scares you, know that BMW offers an opportunity to rent € 470 / month with maintenance included (with drain plugs and ... yes I go!). The i3 will be available in France in the month of November 2013. Products and services related to the BMW i3 will be offered by the dealer network will be approved BMW i, but also by a Customer Interaction Center (CIC) or an online platform (BMW announces he wants to sell part of its range via the Internet and the home sale). These sales channels are interconnected to allow customers to customize their buying process, their self, their financing and monitoring post acquisition.
BMW also reminds us that the i3 is a range between 130 and 160 km or about 200 km ECO PRO + mode and a little over 300 km with the optional extension autonomy which we do not know the price. The Bavarian manufacturer also highlights the 125 kilowatts (170 hp) engine, 0 to 60 km / h in 3.7 seconds folded or 7.2 seconds to reach 100 km / h but it really arguments for an urban car Rubaine perished at the time of the decrease in Vmax in town or on the devices? No one buys on a VE for the Grand Prize of the red lights!
The BMW i3 feeds on all household electrical outlet 220/230 Volts and accelerate battery charging, BMW i also offers a power outlet (Wallbox) as part of a service (charged), which includes the installation of home supply system. The Bavarian manufacturer also emphasizes partnerships with organizations in the public charging pace of developments initiated by the government (state, local) ... and in this area there is still a bad beginning!
You will read here and there comparisons with equivalent models including BMW Group with the Mini Cooper S, which is the nearest term power model but it hardly holds particularly in terms of everyday use, price and performance !
Finally, note that the press does not evoke no means the end of life of the i3 and especially the delicate subject of the recovery and recycling of lithium ion batteries. A case which is problematic in a few years when BMW has flooded the market with EVs. Yet commercial ecology and two speeds!
To monitor and review on July 29.
Photo: BMW.