Maserati is better, much better if you believe the sales figures for 2013 and those planned for this year 2014. During this centenary year the company Modena takes the bull by the horns, at least in com 'and benefits the opportunity to make many announcements for the future.
As part of the celebrations of the centenary of the italiennei automotive business, Harald Wester, CEO of the brand, confirmed the ambitious roadmap presented in early May and prepared by management of FCA for years to come.
Manufacturer and plans to quintuple its sales by 2018, the date of the end of the plan Marchionne. Having delivered more than 15,000 cars in 2013, Maserati plans to make the 35,000 some way this year, 50,000 in 2015 and at least 75,000 in 2018, when the entire group FCA must explode its records. Last year, the brand sold 15,400 vehicles trident and if we are to believe the official data volume that is already exceeded in the first five months of 2014.
Maserati account including strengthening its positions in the United States, its biggest market, to better exploit the growth potential in China and boost its traditional market, Europe. For this, the brand has, in addition to two sedans on its large SUV, the Cayenne competitor and X6 coming onto the market in late 2015 and the future cut Alfieri's coming tickle 911, AMG GT, F-Type, RC and even NSX.
Moreover Lorenzo Ramaciotti, boss style group confirmed the cut Alfieri series faithfully resume lines (successful) version concept car unveiled it a few months ago at the Geneva show. Only a few constraints of industrial order will slightly alter the line of cut. As announced, this coupe will be officially unveiled sometime in 2016 Before being sold a few months later.
A follow because they precede the presentation of the new successor to the GranTurismo coupe that should point the cover in 2017.